# Which iPhone 17 color is likely to be the most popular?
Author: charlesjone

Apple's last set of options and consumer preference will likely drive the most popular **[iPhone 17 color](https://devicefixes.com/blog/iphone-17-colors/)**. In the past, neutral colors like Black, White, and Titanium inspired colors have been the most popular. But if Apple launches a new and different color, though, it could prove to be a fan favorite almost overnight. When it comes to accessories, personal preference is a big part of the equation, as many prefer to certain colours over others depending on the style, resale value, and other factors.